Igniting Senses

Aura is set to redefine Hong Kong’s retail landscape, with 24 floors of Ginza-style shopping, eating and lifestyle entertainment

At the heart of this unique retail destination is a series of multi-sensory experiences designed to ignite people’s senses

[awr-uh]

The distinctive atmosphere or quality that seems to surround and be generated by a person, thing, or place.

[hang waan]

The Chinese brand name reflects the heritage and prestige of H Development with the same first character, while the second character depicts the concept of the rings of aura.